Making yourself understood seems simple: you use the right linguistic code to express your ideas, and the receiver, who shares this same code, interprets and understands the message. Right? Well, if we think that communication noise can occur between people who share the same code, the same culture and who are part of the same social context, imagine the myriad problems that can arise if just one of these three aspects is dissonant between the speakers? ZAUM understands this issue and is ready to help you overcome terminology management barriers.