A benchmark in language services across Latin America and one of the fastest-growing companies in the global industry, Zaum celebrates its 10th anniversary with great news. The translation company is broadening its horizons and expanding its international presence with a brand-new unit in the city of Austin, Texas, which has already started operating remotely in…
With globalization increasingly becoming an integral part of our lives, finding and exploiting foreign markets with growth potential offers a great opportunity for businesses. In order to maximize this opportunity, companies need to execute their international marketing strategies with precision. These strategies consider several factors that determine how products and services must be adapted in…
Regardless of what business your company is in, there comes a time when you must host a corporate event. Although the reasons may vary, the important thing is to turn any occasion into a successful affair. You must plan for every detail, and make sure to avoid any situation that cannot be controlled. Below, we…
If, in the past, business owners only had to worry about the competition down the street, things are certainly different today. In an increasingly globalized economy, companies looking to survive and grow in this environment need to dedicate part of their efforts to expanding beyond their national borders. To make this process easier, more and…
Due to globalization and the importance of international communication flows in today’s world, companies are increasingly likely to need translation services for their operations. And while there are many options available in the market, not all of them are reliable. So, how can you make sure that you are making a good investment? Currently, the…
The option to select or search for subtitles is so common when we watch a movie, a series or even informational material in another language that we rarely stop to think about how those friendly little letters ended up on our screen. Translation for subtitling is part of the audiovisual translation industry and today, although…
Bridging geographical barriers, the software industry has been growing swiftly, while computerization and mobile facilities are increasingly present in the way we interact with the world, whether through platforms for management, consumption, entertainment, or others. Just like these segments, the market is exporting more and more programs and applications that demand attention from developers for…
Translation memory is one of the most popular features of CAT Tools (Computer-Assisted/Computer-Aided Translation Tools) used by translators. This resource serves a simple purpose: to store all translated content and attain greater assurance, consistency between terms and identical phrases in the same context, and greater productivity in content translation. The translation memory may contain the…
We can define CAT Tools (Computer-Assisted/Computer-Aided Translation Tools) essentially as computer programs for translation, in which the most popular feature is the ability to store a translation memory, which includes previously translated passages and sentences. For this reason, such programs are also known as translation memory tools, but they also encompass a series of other…
During meetings, conferences, TV shows or gatherings involving interchange of ideas between people without a single language as means of connection, it is common to come across situations of simultaneous or consecutive translation. It’s impossible to talk about these two formats without mentioning a fundamental personality: the interpreter. Wait, why talk about an interpreter if…